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Paul Pitch, Your stuffed with cash - Coggle Diagram
Paul Pitch
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Pain for client
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PE have got too much money sitting in the bank. Concerned about getting in front of the trend, meet comp before they are sold to public.
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EDGE: Valuation, Independance
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We're not there to get you to do the deal, wa are here to tell you where the value and risk is
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how adjacent to our world is PE. PE is getting so big. I think the info from public market interetsing to PE.
Independance: they all have corp fin and financing dpt who will take 40 milll of fees and research is there as fucntion thaht ensures that when comp come to market works. The research helps the IPO. We are ind from BNPP, we write research we make sure it's the best. Our business is pure and simple, we are narrow. WE are not compromised in the way we think about our research. The conlfict is obvious. We are genuinily in control.
2 diff buyers: Data level, mid level runs budget = not easy sell, higher level pitch to CIO he will be concernend about doing the wrong deal. Helicopter view. Much bigger contract
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