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Stakeholders - Coggle Diagram
Stakeholders
Managers
Managers are internal stakeholders in a business and are in charge of any operations in the business.They are the most influential on the businesses success and want to maximise profits.
Employees
Employees are internal stakeholders and work in the business under the manager.Their primary concern is how much they are getting paid and are interested in the business because they are directly affected by the companies success.
Shareholders
Shareholders are internal stakeholders and have shares in that business.They are directly affected by the businesses success and are paid depending on how successful the business is.
Competitors
Competitors are external stakeholders and are normally competing with the company within the same industry.They are interested in the business as they are normally compared with each other and the success of your business can depend on the success of the competitor's business.
Customers
Customers are external stakeholders and are also the most important of a business.They are the driving factor of the businesses success and without them the company would not be able to make money.They are interested in quality products at low prices
Government
The government are external stakeholders and have a lot of power over the businesses success.This is because they can pass laws which can either benefit or pull back the businesses success so it is good to oblige to any requests from the government.
Lenders
Lenders are external stakeholders and lend money to the business which they expect to be paid back by a certain time with interest.They are interested with the business as they need to make sure that the business has made enough money to pay them back in full.Lenders can get into conflict with shareholders if the money lent is not paid back by a certain time and might decide to take action.
Suppliers
Suppliers are external stakeholders and are looking for a continued profitable trade with the business.They are interested in the business as they are making money from selling goods to the business and want the business to succeed so that they are making more money.They also want the business to have a high demand because the more demand there is the more raw materials the company will need.
Customers
Customers are external stakeholders and are the are what make a business succeed or not.They are interested in getting good value for their money.Each product that is purchased shows the business what to invest in and help guide the direction of a small business.They can sometimes come into conflict with the owners if the product or service they are purchasing is not up to their standard.
Communities
Communities are external stakeholders in a business.They are local people who can sometimes get together and protest to put pressure on a business for something they are not happy with.For example if a company is producing too much CO2 and is affecting the business people may get together to make this stop.The business need to ensure they are being ethical and environmentally friendly
Pressure groups
Pressure group are external stakeholders and are quite similar to communities.Pressure groups are groups of people who come together to put pressure on a business and can have a huge influence on the business.For an example some people may disagree with a company using fur on a coat and may decide to protest against this which can lead to the government implying new laws.They can also sometimes get into conflict with suppliers who are carrying the act out of extracting the fur and providing it to the company.
Interest groups
Interest groups are external stakeholders and groups that have an interest in a specific type of business or industry to influence their policies.They can influence businesses into changing their policies