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The startup of you, Howard Schultz (Starbucks CEO)
scribbled observations…
The startup of you
Network
The fastest way to change yourself is to hang out with people who are already the way you want to be
My career success depends on both my individual capabilities and my network's ability to magnify them
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Genuine relationship
- How to see things from other people's point of view, instead of thinking only of yourself
- How can I help and collaborate with other person, rather than thinking about what I can get from him or her.
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ABZ planning
Plan A - What I am doing right now
Plan B - Where am I planning to go
Plan Z - Fall back plan in case plan B does not work out - the objective is keep playing the game
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Learn by doing
- Actions help you discover where you want to go and how to get there
Make reversible, small bets
- Dont bet the farm, iterate bit by bit
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Assets
Try to develop that asset if you think it is needed for your success
Aspiration / value
- What is your mission?
- intellectual?
- solve problems?
- create a pole star and follow it
Market reality
- People that need your service or product
- It has no value if people don't need your skill or product
- Do you offer value better than competition?
Who you know is what you know
- How you gather, manage and use information will determine whether you win or lose
- What will get you somewhere is being able to access the information you need, when you need it.
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Permanent Beta mind set
- always developing and learning to do things better
- alert to the environment
Pursue breakout opportunity
- Growth is always not slow and steady
- Develop habits of behavior and habit of thinking that increase the likelihood that you find yourself in the right place at the right time
Intelligent risk
- Threat vs Opportunity
- Pursue opportunities where others misperceive the risk
- An opportunity where the risks are highly publicized
- Access the downside vs upside
- The objective whether you are still in the game after trying
- Volatility is good and necessary to be resilient
Howard Schultz (Starbucks CEO)
scribbled observations in notebooks
video tapped the stores in actions
** Not a one time thing, keep doing the market research
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