Chapter 7 e-Business Systems - Coggle Diagram
Chapter 7 e-Business Systems
Enterprise Application Integration
Enterprise application integration (EAI) software is being used by many companies to connect their major e-business applications.
Transaction Processing Systems
The Transaction Processing Cycle
Database Maintenance. An organization’s databases must be updated by its transaction processing systems so that they are always correct and up-to-date.
Transaction Processing. Transaction processing systems process data in two basic ways: (1) batch processing , where transaction data are accumulated over a period of time and processed periodically, and (2) real-time processing (also called online processing), where data are processed immediately after a transaction occurs.
Document and Report Generation. Transaction processing systems produce a variety of documents and reports.
Data Entry. The first step of the transaction processing cycle is the capture of business data.
Inquiry Processing. Many transaction processing systems allow you to use the Internet, intranets, extranets, and Web browsers or database management query languages to make inquiries and receive responses concerning the results of transaction processing activity.
REAL WORLD CHALLENGE: Qualcomm— Silos, Silos, Everywhere
Enterprise Application Architecture
Cross-Functional Enterprise Applications
Enterprise Collaboration Systems
Tools for Enterprise Collaboration
e-business is the use of the Internet, as well as other networks and information technologies, to support e-commerce, enterprise communications and collaboration, and Web-enabled business processes— both within a networked enterprise and with its customers and business partners.
FUNCTIONAL BUSINESS SYSTEMS
Online Accounting Systems
Financial Management Systems
Human Resource Systems
HRM and the Internet
HRM and Corporate Intranets
The term interactive marketing has been coined to describe a customer-focused marketing process that is based on using the Internet, intranets, and extranets to establish two-way transactions between a business and its customers or potential customers.
Online Behavior. Advertising and promotion efforts can be tailored to each visit to a site by an individual.
Demographic/Psychographic. Web marketing efforts can be aimed only at specific types or classes of people: for example, unmarried, twenty-something, middle income, male college graduates.
Context. Advertising appears only in Web pages that are relevant to the content of a product or service.
Content. Advertising, such as electronic billboards or banners, can be placed on a variety of selected Web sites, in addition to a company’s Web site.
Community. Companies can customize their Web advertising messages and promotion methods to appeal to people in specific communities.
Sales Force Automation
IT in Business