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SEVEN SOURCES OF INNOVATION - Coggle Diagram
SEVEN SOURCES OF INNOVATION
PROCESS NEEDS
The need for social media dedicated to searching for potential partners and dating
Introduction of Tinder and Badoo
Adding new functionalities to already existing platform like Facebook
Music was only available through purchase of disks and tapes
Introduction of streaming services
Subscription services
iTunes
Spotify
Revenue from advertisements
YouTube
THE UNEXPECTED
Sudden boom on accounting machines produced by IBM
Increase in demand for banking services
Failure of a highly anticipated product (for example Ford Edsel)
The need to search for new value proposition
Introduction of a new model of a car
SARS-CoV-2 pandemic
Boom on online video communicators
Crash in the aviation industry
THE INCONGRUITY
Increased speed and lower fuel demand caused the ocean cruise ships to become less cost-effective
The need for new technology
Container ships
Roll-on and roll-off ships
Increasing popularity of cars
Shortage of parking areas
Introduction of smart cars
CHANGES IN MARKETS AND INDUSTRY
Demand on low-cost means of transport
The birth of low-cost airlines
Ryanair
WizzAir
Norwegian
Carpooling
Uber
Taxify
Low-fare buses
Flixbus
DEMOGRAPHICS
Depopulation
Manpower shortage
Introduction of AI to the workplace
Robots
Increasing wealth per person
More money for leisure
Luxury resorts
High-class restaurants
Travel agents
Aging population
Increasing demand for elderly care
Elderly care, insurance business
NEW KNOWLEDGE
The ability to make folding smartphone screens
Smartphones become more compact
In the process, they become less durable
Programs converting speech to text
Movies become available for people with hearing disorder
Blind people can use smartphones
CHANGES IN PERCEPTION, MOOD AND MEANING
Raise in hygiene awareness
Increased production of antyseptics
Raise in health awareness
Gym memberships
Social distancing
Increased demand for home entertainment
Food delivery services