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Snow white, Cinderella, Bimbo, image, image, image, image, image image,…
Snow white, Cinderella, Bimbo
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Bimbo
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has bought some brands in US like Sara Lee and Best-foods and in Latin-America, Fargo (Argentina)
There is a controversy
because Bimbo as the leader on this market and its influence and power don´t permit the new openings of other Mexican owned supermarket chains
like Gigante and it is caused by problems about racism, xenophobia and nationalism.
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In LA they refuse to open Bimbo’s stores because they don’t want Disneyland to be related to this Mexican brand.
This is not an actual issue, it had happened since too many years ago.
This is the example of the cars’ brands, where the US car’s importations refuse Germany cars and only accepted the Japanese ones.
Another example of nationalism is the case of PEMEX which is a gas Mexican company that doesn’t permit US investments in the Mexican gas industry.
There is a constant rivalry between US and Mexico businesses because of those social discriminations.
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