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How can products be used to promote a more sustainable lifestyle? - Coggle…
How can products be used to promote a more sustainable lifestyle?
Target Market
Age
Teenagers
Adults
Elderly
Gender
Male
Other
Female
Income
Middle Class
Upper class
Lower Class
Occupation
School
Chef
Home owner
Materials
Sustainable Materials
Cardboard
Recycled Plastic
Frosted Natural Polypropylene
Card
Recycled Acrylic
Aesthetics
Colours
Sophisticated
Modern
Neutral
Natural
Touch
Smooth edges
Sanded
Slick
Graphics
Bold fonts
Eye catching
Engaging
Colourful/ Entertaining (Eco Pack)
Cost
Sustainable Drinks Packaging
Will be an affordable extra charge on top of price of drink
Eco-Self Watering Plant Pot
Will not be expensive to produce
Can be sold to any demographic of people
Home Herb Garden Kit
Will be more expensive then buying herbs at the shops but will be an investment as it's reusable and provide nice aesthetics
Eco Pack
Will be an affordable price as it'll be sold to schools
Will not be expensive to produce
Constraints
Time
Available materials
Resources
Eco Friendly Brands
Toms
Shoes and shoeboxes made from recyclable and sustainable materials
Offers clean drinking water, eye services, safe birth kits, and more to communities around the globe
Patagonia
Patagonia also gives 1% of its sales to Earth Tax
Completely honest about their practices
Amazon
Sustainability data initiative
Apple
Apple are taking steps to become a more eco brand
The iPhone 11 is available in 100% recycled aluminium
The trade-in scheme
Lush Cosmetics
All natural ingredients
No animal testing or dangerous chemicals
Four Ideas
Home Herb Garden Kit
Sustainable Drinks Packaging
Eco-Self Watering Plant Pot
Eco Pack