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Ladira Digital Marketing for B2C - Coggle Diagram
Ladira Digital Marketing for B2C
Customer
Who
Pebisnis kue eksisting
Wilayah kekuasaan pak Basuki
Pebisnis kue pemula (startup)
Hope
Growth business
good product
good margin
Fear
Business failure
Interest
baking
enterpreneurship
Demografi
all locations
M/F
18-45 y.o.
Pebisnis kue part time
Demografi
18-45 y.o
M/F
all locations
Interest
baking
enterpreneurship
Fear
Business failure
Hope
Growth business
good product
good margin
Penghobi bikin kue
Interest
baking
baking public figure
Demografi
18-45 y.o
M/F
All locations
Fear
Falure cake baking
Hope
Good cake
Pembuat kue coba2
Demografi
All locations
M/F
18-45 y.o
Interest
baking public figure
baking
Fear
Failure cake baking
Hope
Good cake
Convenience
Online transaction
Conversational store
Whatsapp business
Friendly and helpful CS
Fast respon
Easy payment
Trusted channels
Marketplace
Friendly and helpful admin
Fast respon
Stock update
Social commerce
Shopable content
Forward to MP
Store visit
Easy access
Parking access
Friendly and helpful store team
Cashier experience
Packing experience
Complete payment channel
Instagramable spot
Cost
Online transaction
Delivery cost
Product price
Store visit
Transportation cost
Product price
Communication
Social media
Attention
Channels
IG feed ladira
FB feed ladira
FB+IG ads ladira
content
ladira
recipe story
ingredients story
motivational enterpreneurship
giveaway with points reward
promote madinah
Interest
channels
IG feed ladira
IG story ladira
FB feed ladira
Tik tok ladira
contents
ladira
madinah
Desire Action
contents
madinah
produk
testimoni customer
giveaway with discounts reward
promo
channels
FB profile ladira + madinah
FB+IG Ads ladira + madinah
IG profile ladira + madinah
tik tok madinah
Search engine (ladira)
Attention
Keywords longtail ladira web
1 artikel per 2 hari
GMB posts daily madinah
GMB update profile madinah
Interest
Landing page ladira web
Youtube ladira
GMB contact and review madinah
Desire + Action
Marketplace
Conversational store
Google My Business
Store visit
Application
Attention
Home screen
Push notification
Interest
Landing page
Desire + Action
Conversational store
Marketplace
Store visit