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Social Learning Theory - Coggle Diagram
Social Learning Theory
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In order to identify with a model, observers must feel that they are similar
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Individuals learn about the likely consequences of an action and then adjust their subsequent behaviour accordingly
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Imitation requires
Attention, remembering, ability, motivation
Bandura et al. (1967)
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Children who saw an aggressive model reproduced more aggression than children who saw a non-aggressive model
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Observation, imitation, and reinforcement
AO3
Andsager et al. (2006)
The perceived similarity to a model in an anti-alcohol advertisement was positively related to the message’s effectiveness
Phillips (1986)
Following major boxing matches in the US, homicide rates increased
Lavine (1997)
Increased levels of dopamine activity were associated with increased aggressive behaviour - doesn't take biological explanations into account
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