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E-Commerce: Digital Markets, Digital Goods - Coggle Diagram
E-Commerce: Digital Markets, Digital Goods
Difference in E-Commerce
Ubiquity
- Marketspace is virtual
- Transaction costs reduced
Global reach
- Transactions cross cultural and national boundaries
Universal standards
- One set of technology standards: Internet standards
Richness
- Supports video, audio, and text messages
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Information density
- Greater price and cost transparency
- Enables price discrimination
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Social technology
- Promotes user content generation and social networking
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E-commerce refers to the use of the Internet and the Web to transact business. More formally, e-commerce is about digitally enabled commercial transactions between and among organizations and individuals.
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Role of M-Commerce in Business, and the Most Important M-Commerce Applications
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Main areas of growth
Mass market retailing (Amazon, eBay)
Sales of digital content (music, TV)
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