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(Child) Food Poverty, Yum n Fun, Competitors, What the future holds, Risk,…
(Child) Food Poverty
Trends
a million people live in food deserts areas (area populated by 5-15,000 people who have access to two or fewer big supermarkets) source
In 2019-20, a record high of nearly two million people in the UK used a food bank
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Before the pandemic, 10% of children in the U.K. were living in households affected by “severe food insecurity,” which the Food Foundation defines as poverty that results in hunger. Now, the number may be as high as 20% as the pandemic puts strains on family incomes, according to the Food Foundation.
Causes
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benefit sanctions, which make it difficult to cover rent, fuel and food costs.
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five-week wait for Universal Credit, the two-child limit and the benefit cap among some of the policies trapping people in poverty
Impact
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for many children, their free school meal could be the only guaranteed hot food they eat in a day
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can only afford unhealthy food lacking nutrition,
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Yum n Fun
Mission
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Provide nutritious meal for both children in poverty and children who have no access to nutritious meals
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Unique Selling Points
A fun way to eat nutritious food for picky eaters. We craft the food using nutritious ingredients that are appetizing to kids and present it in an appealing manner. Each food that is delivered also includes engaging activities and gamification to maintain kids behaviour towards healthy diets.
Helping kids in poverty to get nutritious food. By purchasing our products, customers would be funding the production of extra meals for disadvantaged children. Personal accounts of how this is helping others would create a positive feedback loop for customers and their children.
Delivered with 0 waste. We use reusable food containers and deliver it to take the effort out of making school lunches.
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Yum and Fun is a nutritious one-for-one meal plan that is crafted in a fun way for children delivered in a sustainable lunch box.