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Interfacepsychologie im User Experience Kontext (Dark Patterns (Bait and…
Interfacepsychologie im User Experience Kontext
Gestaltung
Gestalt laws
Similarity
Continuity
Closure
Connectedness
Proximity
Rule of Thirds
Law's
Fitt's Law
Jakob's Law
Serial Positioning Effect
Principles of Least Effors
Occam’s Razor
Von Restorff Effect
Parkinson’s Law
Hick's Law
Doherty Threshold
Miller's Law
Pareto Principle
Tesler's Law
Zeigarnik Effect
Gaze Following
Z Pattern
F Pattern
The Take Away
Hierarchy Principle
Size
Color
Layout
Spacing
Style
Contrast
Alignment
Repetition
Perfomance
Skeletons
Optimistic UI
Active Phase Formulare
Preloading
Lazy Loading
Spinning Wheel
Blur / Scale Image Preloading
Predictive UI
Dark Patterns
Bait and Switch
Disguised Ads
Faraway Bill
Forced Continuity
Forced Disclosure
Friend Spam
Hidden Costs
Misdirection
Price Comparison Prevention
Road Block
Privacy Zuckering
Sneak into Basket
Trick Questions
Persuasion / Überzeugen
6 Principles of persuasion - Robert Cialdini
Soziale Bewährtheit / Social Proof
Verpflichtung Bindung / Commitment
Reziprozität / Reciprocity
Autorität / Authority
Sympathie / Liking
Knappheit / Scarcity
Anderes
Bilder/Videos
Farbe
Schrift
Sprache
10 usability heuristics – Jakob Nielsen
Visibility of system status
Match between system and the real world
User control and freedrom
Consistency and standards
Error prevention
Recognition rather than recall
Flexibility and efficiency of use
Aesthetic and minimalist design
Help user recognize, diagnose, and recover from errors
Help and documentation
Fogg Behavior Model
6 Elements of Simplicity
Nicht-Routine / Routine
Soziale Abweichung / Social Deviance
Gehirnzyklen (geistige Anstrengung) / Cognitive Load
Körperliche Anstrengung / Effort
Geld / Cost
Zeit / Time
Motivation
Fähigkeit
Trigger (Call-to-Action)
Cognition / Wahrnehmung
Loss Aversion
Negativity bias
Endowment Effect
Framing
Optimism Bias
Status-Quo Bias
Other cognitive biases
Need for closure
Peak-end rule
Curiosity
Set Completion
Value attribution
Illusion of control
Scarcity
Limited choise
Limited duration
Sicherheit und Kontrolle (Maslow: Sicherheitsbedürfnis)
Archer`s Modell
Usability DIN Normen
DIN EN ISO 9241, 11
DIN EN ISO 9241, 210
Ben Shneidermans 8 golden Rules of dialog Design
"Time well spent"
"Aufmerksamkeitsdiebstal"
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