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Adidas Case Study (Speedfactory Robotic shoe factory in Ansbach, GR…
Adidas Case Study
Speedfactory Robotic shoe factory in Ansbach, GR created to
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MFG shoe - only 500 made @ 250Euros, but price can come down with higher production levels
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Allows greater capability to tailor products for regions and create greater diversity in the products
Designers can now design in 3D software and transmit design to speedfactory, rather than visiting the factory
Design and Manufacture are no longer separate processes, they happen simultaneously
Manufacturing is simulated before setup to accurately estimate how many shoes can be produced, and to optimize the setup
Speedfactory is geared toward production with a lot size of 1, but the choice was made to make a lot size for a community with specific demands
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Original Supply Chain
Original Supply chain - make 50k to 100k pairs of shoes first and then launch - inventory management
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