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Founder skills (UX Design (Good UX is the only opportunity for a new…
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Marketing
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When in doubt, just don’t use marketing methods on others that you wouldn’t want used on yourself
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Press outreach
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Steps for contacting PR
A subject that sounds like a news headline, 45 to 55 characters
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Greet reporters by name, mention their previous articles (but no flattery)
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Link to a press kit page (not archived, not a press release)
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Writing
Make capturing-attention headings, easy-to-read articles, and relevant messages to have a good conversion rates.
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Tech
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Focus first on the UX design and marketing because the technical part will be easy for you to handle
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