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Automation in design (Cognitive Design: Status quo (AI as (Impersonator…
Automation in design
Cognitive Design: Status quo
Generative design/Pattern developement via algorithm -> 2nd Step of Automation
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Pattern development / Design Pattern / Design System
-> 1st. Step of Automation
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Creativity be contextual understanding
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New Creation
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AI as
Impersonator
style transfers (to replicate, recreate and blend styles)
Collaborator
ideation partner inform and inspire, discovering new insights, connections or patterns
Creator
Existing Digital Design Process
Observation / Beobachtung / Den Nutzer verstehen/fühlen
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Reflektion / Bedürfnisse in Handlungsstränge umwandlen
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Create / Gestalten
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Finding contextual pattern / Existing pattern
First draft / Iteration
Evaluate / Rethink / Test
Inspire / Getting to know the brand
Second draft / Iteration
Evaluate / Rethink / Test
Third draft / Iteration
Elements of
User Experience by Jesse James Garrett
Discover Phase vs. Develop/Deliver Phase
Strategy
People Problem vs Business Goal
Scope
Feature Requirements and Content Requirement
Structure
Interaction Design (User Flow) and Information Architecture
Skeleton
UI Design and Navigation Design
Clay Christensen Jobs Framework
Deliver / Designing the thing right
Designing the right thing
Surface
Visual Design and Motion Design
Paradigm change
Comparison
AI strenghts
Iterative creation
Deeper diving
efficiency at specific tasks such as arithmetic
Human strengths
Challenge ideas
Frame problems / statements
vision and language understanding
Statement for designers
Focuss on recognizing the problems
New job roles
Difference between intelligent and human
What is digital design?
Krippendorff:
The semantic turn
Krippendorff:
Design in the age of information