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Shaping business opportunities (Marketing (Offerings (Segmentation,…
Shaping business opportunities
Rules and regulations
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The foreign exchange market
Exchange rates
Market demand
Supply and demand
Exporting
Outsourcing
Importing
Transfer pricing
Global rules of trade
World trade organisation (WTO)
Globalisation
Crossvergence
Adopting/parent Culture
Diverging and Crossverging
Convergence
Adoption
Processes
Values
Divergence
Compromise
Conditions
Culture
Values
Parent Culture
Localised
Innovation
Long-term
Short term
Shareholder Value
Medium term
International tax rates
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Market Demands
Exchange rate
Currency
Exporting
Outsourcing Production
Importing
Supply Chain
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Competition and trade
The Diamond Model (Porter, 1980)
The Five Forces of Competition (Porter, 1980)
The competitive demand of nations
Supply chain management
Upstream integration
Vertically Integrated
Downstream integration
Relative competitive advantage
Absolute comparative advantage
Competitive Advantage
Social Considerations
Quality
Quality Assurance
Marketing
Design Specification
Quality Measures
Intended Outcome
Expected Outcome
Actual Outcome
Importance Performance Matrix
Four Processes
Excess Zone
Urgent Action
Improve Zone
Appropriate Zone
Charateristics
Performance Measures
Competitors
Business Functions
Operations Management
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Input-process-output model
Transformation process
The Hayes and Wheelwright model
Performance Objectives
Quality
Speed
Flexibility
Sustainability
Dependability
Cost
Finance ](#ed19f6)
Lease Finance
Equity Fiannce
Venture Capital
Private Equity
Marketing
Marketing
The Micro Environment
SWOT Analysis
The Five Forces (Porter, 1980)
Threats
Strengths
Opportunities
Weaknesses
Brand Equity
Accured Value
Brand Naming
Beneficial Inferences
Brand Identification
Creating Shared Value
Employee Empowerment
Internal Marketing
Customer Loyalty
STEEPLE Model
Marketing Mix
4 P's
7 P's
Relationship Marketing
Loyalty ladder
Partner
Advocate
Supporter
Client
Purchaser
Prospect
The Macro Environment
Ansoff's Growth Matrix (1987)
Market Research
Offerings
Segmentation
Positioning
Targetting
Creating Shared value
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Societal Considerations
Environmental Considersations
Competitive Advantage
Operating Practices
Profit Maximization
Michael Porter and Mark Kramer (2011)
Shareholder Value