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Segmentering (Ambassadør (Nationalitet? Region?, Alder? Køn? Livsfase?…

- - - - Dansk, Aarhus og omegn (Region Midt)
    - - 23-30, m/k, 180.000 dkk, design, web, grafiskdesign, illustration, interaktionsdesign, digitaltdesign, produktdesign, industrieldesign, fashiondesign, tekstildesign, playdesign, accesories, pattern, kommunikation, arkitektur, møbel, typografi, smykkedesign, urbandesign, motiongraphics, productiondesign, film, lyddesign,
    - - øko, bæredygtighed, miljøbevidst, ansvarsbevidst, midt/venstre,
    - - .
        
        Loyale/kommer nogen gange, aktive/passive
        
        Design (bredt), økonomi, designpolitik, trends/tendenser, SoMe, rettigheder, opstart, materialer, medier, branding, positionering, funding, crowdfunding
        
        workshops, talks, virksomhedssamarbejder/dating, programmer, opkvalificering, inspiration, netværk, bar,
        
        viden, netværk, inspiration, opkvalificering, dialog, reflektion, opdatering,
    - - Smartphone, mac, tablet.
      - Linkedin: netværk, inspiration, promovering, lead generering. Facebook: promovering, events, venner, privat. Instagram: promovering, inspiration, netværk, branding, salg.