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3.3 Design map (12 Principles of animation (Anticipation, Staging, Squash…
3.3 Design map
12 Principles of animation
Anticipation
Staging
Squash and Stretch
Straight Ahead Action and Pose to Pose
Follow Through and Overlapping Action
Slow In and Slow Out
Arc
Secondary Action
Timing
Exaggeration
Solid drawing
Appeal
Requirements
images
Adobe After Effects
Product
Permission for the actors
Social Media accounts
issues
Veganism
Try not to make animation too similar to other ones
Copy right
Audio not royalty free
Images
Characters
Cartoon
realistic
Scene
Park
Street
In a school
Typography
Fonts
Made
Product
Inspiration
Got milk ad
Lemonade stand song
Trumoo Ad
Calciyum ad
Main Ideas
A problem then a solution
A man is sad about something and then once he is presented with the chocolate milk he becomes happy again
A man is lost in a super market, he stumbles upon the chocolate milk then he finds his way
just an animation showcasing th product
It could be about a man walking in the park then stumbling upon the chocolate milk
It could be about a person just drinking chocolate milk
A funny skit that includes the product breifly
It could just be a funny song about a chocolate milk stand
It could be about a man tripping over and seeing a bottle of chocolate milk just sitting there