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MODULE B207: CONCEPTS AND THEORIES (globalisation (creates challenges…
MODULE B207: CONCEPTS AND THEORIES
globalisation
creates pressures
global competition
between countries
comparative advantage
relative
absolute
diamond model
within an industry
five forces model
leads to
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creates challenges
approach
divergence
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crossvergence
think globally act locally
convergence
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exchange rate
floating exchange rate
given by the interplay of
supply
demand
pegged (fixed)
sells its own currency
buys its own currency
imbalances
in the society
among businesses
multinationals
benefits
innovative products
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downsides
concentration of power
tax avoidance
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SMEs
benefits
interrelation of different cultures
international labour market
international buyers
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global knowledge
innovation :
big new idea, process
results from
internal environment
organisational culture
holistic approach to
marketing
aligned with business'
mission
vision
values
marketing mix
price
product
promotion
place
people
finds market requirements
operations
supply chain
vertical integration
supply chain efficiency is influenced also by
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operation strategy
capacity
workforce
technology
is a strategic reconciliation
performance objective
6 more items...
fianance
ways to finance a business
joint ventures
leasing
bank overdraft
bank facilities
debt factoring
global environment
taxes
Arms length principle
transfer pricing
unitary taxation
HRM
external environment
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political context
governments
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taxes
facilities
leads to
competitiveness
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long term success
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is generated by
good leadership
focuses on people
employees
employees empowerment
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customers
inspire organisation's members
strategic leadership
influence others' decisions
long term life of the business
long term profits
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short term profit
relationship marketing
internal
benefits
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external
improves
brand's consistency
employees feedbacks
relationship with customers
l quality
control methods
histograms
Pareto chart
scatter diagram
cause and effect diagram
cause and effect diagram
checklist
stratification
Quality gap model
reduce costs
values
shareholders value
shared values
social benefit
business profit
can lead to
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