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Business Presentations (What is the goal? (to inform (Increase…
Business Presentations
Can you...
Appeal to the audience?
speak intelligently about it?
Cover it in the allowed time?
What is the goal?
to persuade
Convince
Call to Action
Stimulate
to entertain
to demonstrate
for ceremony
to inform
Increase understanding
Gain skills
Change perception
Change point of view
Tips for Writing
Give credit where credit is due
Use reliable sources
Find great sources
Follow a normal writing process
Stay organized
The Speech
Conversate
Don't worry about being perfect
Be confident
Know your audience
Proper tone for the occasion
Audience
Purpose
Context
Engage them
Five Finger Model
Body
Conclusion
Introduction
Residual Message
Attention statement
Motivate them
Interest them
Meet their needs
Appeal to emotions
Have an Elevator Speech Ready
Include target market
Your business in a nutshell
Short
Call to action!
Sound bites & Quotables
Everything has a form /schedule