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B207 Shaping Business Opportunities (Block 3: Building long-term success,…

- - - - Porters Diamond Model (7)
        
        Comparative Advantage (8)
        
        Relative
        
        Absolute
        
        Specialisation
      - Porter's 5 Forces Model (5) #
    - - Sustainability
        
        Corporate Social Responsibility (CSR) (9)
        
        Tax avoidance
        
        Waste
        
        Worker protections
    - - Foreign echange rates
      - Imports/Exports
      - Taxes
    - - Entry Modes #
      - Branding concepts (6)
        
        Identity
        
        Image
        
        Content
        
        Name
        
        Equity
      - Global vs. Local
  - - - Parent Culture
    - - Best Practices
    - - 'Glocalisation' (13)
- - - - Operations Strategy #
        
        Market Reconciliation Model (1)
        
        Operational Resources
        
        Market Requirements
        
        Performance objectives
      - Operations Management
    - - Marketing Strategy
        
        MACRO & MICRO Environment #
        
        PESTLE FACTORS (2)
        
        Social
        
        Technological
        
        Economic
        
        Legal
        
        Political
        
        Environmental
        
        Marketing Mix (3)
        
        Physical Evidence
        
        Process
        
        Pricing
        
        People
        
        Promotion
        
        Place
        
        Product
        
        Segmentation #
      - Corporate Strategy
        
        Entry into New Markets
        
        Market Requirements
        
        Organsiational competencies
        
        SWOT Analysis (4) #
        
        Ansoff's Growth Matrix (27)
        
        Diversification
        
        Market development
        
        Product development
        
        Market Penetration
- - - - Stakeholder perspective
        
        Creating Shared Value (CSV) (22) #
        
        Reshaping supply chain
        
        Cluster Development
        
        New Product/Service
        
        Sustainable Innovation Culture (23)
        
        Change managment (24)
        
        Employee Relations (25)
        
        Age of Empowerment (26)
    - - Shareholder perspective
  - - - Cost of Quality (19)
        
        Six Sigma (20)
      - Quality Control (18)
      - Quality Assurance (17) #
        
        Integration of Functions (21)
      - Customer Equity (16)
      - SD- Logic (15)
      - Internal Marketing (14)
      - Relationship Marketing (27) #
  - - - Resilience
      - Management