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Shaping business opportunities (Long term success (Quality (Product (Fit…
Shaping business opportunities
Long term success
Planning
Short, Medium, long-term
Varying levels of risk
Varied levels of investment
High
Increased risk
High returns
Long term planning
Low
Less risk
Lower returns
Short term
Employer/employee relations
Employees
Are they motivated?
Scope for promotion
Self development
Do they feel valued?
Are they suitably rewarded?
Employers
Legal
Safe environment
Fair pay
Receiving value from workers
Quality
Product
Fit for purpose
Service
Reputation
Sustainable business long-term
Repeat custom
Value
Value
Creating shared value
Benefits
Society
Economy
Interpretation
Demand
Public determine market value
Social benefits
Culture
Innovation
Improvement
Continuous
Sustainable
Workforce
LINK TO EMPLOYEE/EMPLOYER RELATIONS
Motivated
Driven to succeed
Marketing
Relationship marketing
Loyalty
Repeat custom -
LINK TO QUALITY
Public perception
Positive
Sustainability
Negative
Branding
Recognisable logo
Local/global consistency/recognition
Global recognition
PUBLIC PERCEPTION
Recognition of different cultures/beliefs
Competing in a global context
Globalisation
Positives
Develops poorer regions
Share knowledge between nations
Increased awareness of international affairs
Negatives
Risk of exploitation of cheap workers/poor conditions
LINK TO EMPLOYEE/EMPLOYER LEGAL
High tariffs can restrict trade
Poor international relations
Tax
Use tax avoidance?
PUBLIC PERCEPTION
Long-term problems
Dictated to by local/international laws
Controlled by Governments
High tariffs can impact international business
Businesses must understand local tax laws
Potential legal/moral issues
Supply chain management
Centralisation
Increased control
Costly to set up
Requires strict management structures
Sub contracting
Benefit from external expertise for lower costs
Can be difficult to manage
Trust
