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Facebook Ads (Scott Delong Tactic (Success (2005 started Nothing Toxic and…
Facebook Ads
Scott Delong Tactic
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- FB Ads
- FB Fan Page
- Adsense a/c@ beginning (later with CPM advertising company)
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Spy on competition - write your own
- look at good trends for hot stories
- repackage Daily Mail content
Post links and images every four hours
- 3-6 images a day (stories, animals, facts)
- 3-6 links a day
Success
2005 started Nothing Toxic and was getting $8,000 per month by Dec
In 2007 sold site for 800,000
2008-2013 - sold Godvine for $4.2million in 2012
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Strategies
Test if it works
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Can get 10,000 fans with £1,000 then get 100,000
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100,000 in 30 days
Good content - emotional image
- humour and video
- anything engaging
- questions
- controversy
- be edgy, different but not rude or political
- Get 20%-50% more followers by clicking on likes on your posts
- Click invite
- use multiple accounts as has to be done manually
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Media
Images - get the most engagement, likes and shares
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Types of Content
Evergreen
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e.g. how to lose 10 pounds
- how do they look now
- remember him here they are now
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