Please enable JavaScript.

Coggle requires JavaScript to display documents.

3.1 Audience reports (1 ACTIVE USERS (NAME ALSO ("SITE REACH",…

- - - - IN THE SPECIFIC PERIOD
- - - - REACH
        
        :check: AUDIENCE
        
        GUIDE STRATEGIES
        
        CONTENT
        
        MARKETING
- - - - % NEW USERS
        
        IDENTIFY NEW MARKETS POTENTIAL
        
        HELP DECIDE
        
        SPECIFIC LOC
        
        BUILD AWERNESS
        
        INVEST IN CUSTOMER LOYALTY
  - - - High conversion+low traffic
        
        Untapped market
        
        Advertise there
      - Large audience + lower than average (find one image for that) performance
        
        Exmp. Bounce %
        
        Optimize
        
        Ads
        
        Translate to relevant lang
        
        Add specific geo content to site
- - - - New
      - Return
      - Consider objectives
        
        When
        
        Evaluating new vs. returning
  - - - Acqusition
      - Behavior
      - Conversion
- - - - High bounce % on mobile
        
        Optimize mobile site
    - - Mobile usage over time