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business success clip (Marketing Marketing mix # (Relationship marketing,…
Value Creation
#
#
Value Players
Value innovation chain
Value creation strategy
Shareholder value
Long-term strategy
Corporate Social Responsibility
Creating Shared Value
Multiple stakeholder engagement
Measurement
#
Historical cost accounting
Fair value accounting
Marketing
#
Relationship marketing
Brand development
Brand loyalty
Internal marketing
#
Employee engagement
#
Business-to-business relationships
Perceptions
Crisis Management
#
Measuring success
Politics of business
Political astuteness skills
Employee Relations
#
Industrial Relations Unions decline
Human Resource Management
Flexible working
Empowerment
#
Employability
Engagement
Time
Cycles of innovation
Market economy
Virtuous cycles
Vicious cycles
Creative destruction
Sustainable innovation
Planning
Short term
Medium Term
Long Term
Context
#
Change Management
Resistance to change
Constructive engagement
Communication
Transparency
Engagement
#
Sustainable transformation
#
Innovation
Innovators, early adopters,
early majority, late majority,
laggards
Quality
#
Measurement
Perceptions
Quality Control
Quality Assurance
Quality Improvement
Continuous Improvement
Strategic Improvement
Cost of Quality
Importance-Performance Matrix
*Leadership
#
Training
Type
Five forms of leadership
Distributed leadership
Top-down leadership
Leadership vs Management
Motivation
#
Providing direction
Golden Circle - Why? How? What?
Demotivation
Maslow's Hierarchy of needs
Herzberg's two factor theory of motivation
Understanding Culture
Diversity
Risk
#
Assessing Risk
Impact
Likelihood
Sources
Supply failure
Operational process failure
Design failure
Customer failure
Environmental disruption
Operational Resilience
Risk Management
Risk Mitigation
Risk Avoidance
Hazard
