WhatsApp plans to ban under-16s. The mystery is how (83% of children…
WhatsApp plans to ban under-16s. The mystery is how
25 May --> minimum age for WA : 16 years
83% of children between 12 and 15 have their own smartphone in the UK.
74% have a social media profile
easy to lie : tick a box saying +16
=/= than alcohol or tobacco
social media : less bad for children
BUT still bad : hateful and sexual content
banning under 16 : bad for WA
teenagers : ideal customer
long lives ahead of them
can be brand-loyal
are very susceptible to peer pressure to join
problem of FB , Youtube or Google
either over 18 or over 13; no other user ages exist.
period between 13 and 18 is one of enormous intellectual and social development
parents to spend more time monitoring their children ?
NO ! most unpopular ever.
new problem ! doesn't exist formerly
f it’s criminal to be an under-16 user of WhatsApp in the EU
we’re about to mint a lot of new criminals after 25 May
the journalist is pessimistic