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Biological Approach (The brain and behaviour (Hormones Hormones are…
Biological Approach
The brain and behaviour
Methodology
Scanning the brain
FMRI scan
What is it?
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Shows actual, real time brain activity so can show brain activity when engaged in a certain behaviour or cognitive process
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What are the weaknesses?
Strongly magnetic, people with pacemakers cannot use them, all magnetic metal must be removed
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Neurotransmission Neurotransmitters allow the continuation or the suppression of impulses across the synapse
Examples
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Dopamine- helps control the brain's reward and pleasure centres. Plays a key role in motivation, low levels are linked to addiction
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Serotonin sleep, arousal levels and emotion
Pheromones Pheromones are chemical substances produced and released into the environment by an animal affecting the behaviour or physiology of others of its species
Studies Zhou et al, Doucet et al
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