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Marketing Research (Competitors (How do they operate, Who are they?,…
Marketing Research
Competitors
How do they operate
Who are they?
Weaknesses & Strengths
What is each competitor's market share?
Their Prices
What products or services do they sell?
What type of media are used to marketing?
What is potential opportunity?
What is potential threats?
What type of distribution channel do they use?
Who are their costumer?
Customers
Demographic data
Design customer profiles
What is our target market?
How your product meets the customer’s needs?
What type of distribution channel do customers prefer ?
Customer relation