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Target Audience (Traveller/Explorer (Curious, Freedom to travel, No…
Target Audience
Traveller/Explorer
Curious
Freedom to travel
No Plans/itinerary
Wants to explore and be a part of the city
Economic Status : Budget/Above Average Traveller
Age : 18 - 30years
Do not want any dependancy
Uses his own google maps to explore
Adventurous/Energytic
Person within city
Vehicle broke down
Books for his parents/friends
No petrol
Do not want any dependancy
Knows the city well
Ease of travel
Age: 18 - 40 years
Faster travel in the city
Economic Status: Good
On a business deal
Age : 25 - 35 years
Economic Status : Good
On a business trip /deal in the city
Wants economic and quick transport
Wants to visit different clients
Has his own timings and schedules
Seeks ease of travel
Comes for a shorter stay