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Schools recruitment stakeholder update 2018 (Schools engagement strategy…
Schools recruitment stakeholder update 2018
Data driven growth
Alex Campbell
Tiered schools list
top priority. 20+ students P/a
15-19 students P/a.
70 schools. 8-14 students P/a
Available on DAPPER and WIKI
Factors determining tier: number of enrollments, location, willingness to engage, competitors
How we use the data
School approaches us for an event request
Use the tiered list to assess the request
Determine the type of event appropriate
Tier 1. Might be targeted and Can be specific on understandingthe feeder disciplines and running specialised activities eg. Panel not just a tour.
Interested - Might do event in less busy time or less focussed event like a tour.
Case study (Ivanhoe Grammar)
Despite the request from the career practitioner using the data to inform the best approach based on discipline feeding
Looking at competitors data
Inform why we get numbers in particular disciplines and not others
Early leaders
Lilly
Identify the necessary skills for employment and uni
2017 numbers
133 reg, 87 engaged, 9 reg for welcome event, 7 completed
Top 3 schools Dandenong high, Balwyn High, Melbourne High
2018
Feedback to revise program and strategy
Tara Draper
Aim to Increase reg numbers by 30%
Social media campaign
53 reg from FB
4 course guide downloaded
81% reg female
201 reg, 98 engaged, 48 reg welome, 34 completed mylead Salma, 21 EDP
Top 3 schools John Monash, Melbourne High and ...
Knowing our message
Tara Peck
Liaise and engage with career practitioner cohort
Different needs
Time poor
Typically only part of their role
Channels
Swinburne updates
Every fortnight or monthly
Brief and targeted
Themed
Webinars
Topics
BA Eng practice honours
Scholarships
Pathways to success
Budget impact
Quitch (new platform)
In development
Adapting app tech to create a career practitioner community
Video on Swinburne youtube
How could we use this in C&E work??
Welcome
Add value to the community through school engagement not just about recruitment
How to most effectively engage with schools
Data driven activities available through DAPPER
Who where why of schools we engage with
Swinburne Student Ambassados
Current students and paid
Activities
Presentation and campus tours
Expos
TIS event
On campus events
Recruitment
Apps open Jan and close march
Phone and face to face interview
Training
Ambassadors confirmed
239 reviewed, 100 phone IV, 62 face-to-face IV, 39 in program 2018, 69 ambassadors total.
Advertise
SwinEmploy?
Postcard
Email
Passion for Swinburne, enthusiasm, excellent communication skills
Swinburne Professional
Learning and development education portfolio
Rowena Ulbrick
Travis Keating and Marion Ware
Emotional Intelligence and Leadership, Business Acumen for Principals
How do we work
Contextualised and adapted to suit the immediate needs
World economic forum
What skills needed in 2020
Genos Ignite
Emotional intelligence framework
6 PD opportunities with feedback and assessment
On job experience 70/ learning via others 20/ formal learning 10
How we support educators
Groups
Trinity college
Methodist Ladies college
Swinburne
Laureate college
Case study
Schools engagement strategy
Genevieve Lazzaro C&P
Uniwide view that involves schools
Key strengths
Industry 4.0
STEM
Refer to slides- too quick
PrimeSci, KIOSK, National Science Wek
Monthly meeting across the Uni where school engagement activities
Scalable engagement program
Secondary school network
Case study Haileybury College
Shine project ISS
F1 sponsorship
Discipline profile
Teaching associations
Professional bodies
PrimeCSI: Science education for K-12, 179 schools,24,00 students, ANSTO Partnerships
Thought leadership
PD for teachers
Makerspace
Preservice teachers
Educational research