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Paid Marketing - Framework (Keywords (Pains, Challenges, Jobs to be done…
Paid Marketing - Framework
Analysis
Keyword analysis
Geo analysis
Churn analysis
Competiton analysis
Channels
Facebook Ads
Twitter Ads
Google Display Ads/ Video Ads
Reditt Ads
Google Text Ads
Instagram Ads
Keywords
Pains
Challenges
Jobs to be done keywords
Product keywords
Negative keywords
Buyer personas
Challenges
Demographics
Objections
Goals
Core metrics
LTV: CAC
CAC/ Channel
Revenue
Reach
Leads/ Channel