a) Provide clear information about the products, which include a brief description of their main features, price, and pictures. b) Pictures of products (if relevant) should be of different angles. c) Provide clear information about the company (business owner), which includes the name of the company (or owner), contact number, and link to the website. d) Provide timely and up-to-date information about products or service offered. e) Once a new product is released, advertise (including tweeting) quickly in social media.