Understand the strategies used by international busines (Marketing…
Understand the strategies used by international busines
Staff- Foreign personnel and/or expariate
Production and Distribution
The process of managing distribution and flow of materials and services
Supply chain management is based on what the customer needs like the products that you wants to sell. Also it is also based on everything what you as a company need to produce a good (working) product to sell as an example is packing material. Another thing is a good process to produce the product. At the end it is all about the customer needs.
A transport link by road, rail, shipping channels or pipelines across the world to transport the products or services.
A channel thats shows how a product or service gets from point A to B
Price that is based on lokal market, manufacutring costs, operational costs, the economy and competitors pricing strategies.
Making differences in the product range of different providers.
Standardisation of Products
Standardization is a method to reduce costs but also increasing quality
A company that owns a percentage of another company
Co-produce its products with a business in the country
An agreement with a business for them to manufacture or provide the service locally
Adaption/Standardisation of Product and Promotion
are the changes and modifications made in order to adjust to each market
is a method to reduce costs but also increasing quality
Promote your products or services to attract customers.
Marketing Information System
Helps a business to maintain and update research and operational marketing data. This makes sure that an organization can be informed, accurate, timely and reliable business decisions.
It gives the opportunity to develop the marketing mix for products or services
Collecting information helps a business to consider the type of strategy that will use to trade internationally but also creates of policies, recruitment etc.
Before you trade abroad as a company, you need to do market research to identify the target markets, trends and consumer behaviour.
Legal and Regulatory
Opportunities to take advantage of less regulation and fewer legislative requierments. This makes it easier for an organization to set up and to move
Opportunities taken by organizations to benifit of the lower taxation regime set up in free trade zones.
Businesses that operates in internationally creates growth in the business
Opportunity for undeveloped and/or developing regions that may provide cheaper workforces, transport etc.
Reduce the risk of specializing in one product or services
Economies of Scale
It gives an organization the benefit for their purchases and produce in bulk.
Opportunities for an organization to increase their market shares and sales.