Postmodern Design
Challenged
Modern design
Tried and tested methods
Corporate design
Too broad for graphic design
Too diverse
Unlike architecture
Inspired by
Supergraphics
Mannerism
Supermannerism
Zigzags
Pop Art
Distortion
Scale
Context
Geometric
Bright
Swiss Designers
Odermatt
Union Safe Company
Playful
Experimental
Geissbuhler
Typographic configurations
Swirling
Unorthodox
Complexity of form
Concept over legibility
New-wave Typography
Weingart
Questioned the International Style
Experimented
Broke convention
Friedman
Typographic experimentation
Typografische Monatsblatter
Layout
Composition
Greiman
Spatial form
Depth
How the eye follows elements
Odgers
Photographic elements
Kunz
No grid
Construction from structure
Alignments / elements arise from what is created
Structure unfolds to reveal message
Memphis / San Fran
Colorful
Playful
Texture
Pattern
Surface
Memphis
Form does not follow function
Design becomes form
Tactile
Decorative
Exotic geometry
San Francisco
Heavily influenced by the International Style
Vanderbyl
California Public Radio
Memphis-inspired tactile elements
Cronin
Beethoven
Color