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Hypothesis Tree #2 (Product and Positioning (Menu (Photos (Food, Refuge…

- - - - Food
      - Refuge Cause
  - - - SEC's
        
        Premium for CSR
      - For Profit Caterers
- - - - Shopping Centres
      - Small Businesses
      - Recreational Clubs
        
        Sports
      - Educational Facilities
        
        Uni
        
        Students
        
        Staff
        
        School
      - Large Cooperations
      - Venues
      - Government
    - - Tastings
      - Emails
      - Physical Interaction
      - Brochures
        
        Delivering
        
        Hand out at Events
      - Cold Calling
  - - - Gvt Publications
      - Social Media
        
        LinkedIn
        
        Visual
        
        Video
        
        Photos
        
        Food
        
        Facilities
        
        Refugees
      - Digital Media
        
        Catering Platforms
        
        "Buzz Feed"
      - Google Reviews
        
        Reviews
        
        Awards
        
        Geotags
    - - Certification
        
        Social Trader
      - Awards
        
        Food and Goods
      - Partnerships
        
        Leveraging SFSS
        
        Getting new strategic partnerships
    - - Paper Media
        
        Newspapers
        
        Big Issue
      - Cooking CLasses