HOW CAN YOU COME UP WITH THE RIGHT AND GREAT IDEA OF YOUR PURPOSE? (Pre…
HOW CAN YOU COME UP WITH THE RIGHT AND GREAT IDEA OF YOUR PURPOSE?
Find Good Ideas
Don't think about it too hard
Watch a little TV, flip through a magazine or read a book
Think about it before going to sleep at night
Brainstorm with other people
Create The Right Type of Video
What's your end goal?
Entertaining people with a music video or comedy sketch?
Teaching with a tutorial or educational documentary?
Selling with a commercial or promotional video?
The best way to visually show this genre of video?
The type of video that will accomplish your goal best?
Who is your target audience?
Students? Housewives? Businessmen? Etc.
Where do you want to share?
Youtube? Consistent work looking for an audience who search for the video content.
Vimeo? Higher quality creative video makers aspiring to be paid for their video work, not just use video as a tool for their business.
Twitter & Instagram? For shorter videos.
Facebook? Easily share the link or just directly upload there.
What;s the program's main purpose?
To educate, entertain, amuse, excite, or intrigue?
To demonstrate specific method or skills?
To persuade/warn the audience?
Who is the program being made for?
Intended audience an individual or a group?
Production methods are most effective for the targeted group?
General public or for a specialized audience?
How will the production be seen?
Online or on a large screen?
On commercial television or on a niche cable channel?
Targeted at prospective customers in a store (such as an advertising display), for delivery to a student group at a school, or for an in-house corporate symposium?
Intended for home study on an iPod?