Key Factors Affecting consumer decisions (Price (Price is usually one of…
Key Factors Affecting consumer decisions
Price is usually one of the first things consumers want to know.
Consumers want the best value for their money, that is, they want to pay the lowest price for the best product
As consumers, we are constantly exposed to all aspects of marketing, the average consumer is exposed to over 500 different strategies.
if the marketing campaign is successful , consumers will be influenced into thinking they need this product
With the different ages throughout the community store need to produce toys for every age group and meet their needs
Our needs and want always change over time.
Males and females always have different needs and wants .
The influence of gender on consumer decisions is best displayed by the products advertised
Poor service can have the opposite affect.
Good pre-sales and after-sales service make you feel you are a valued customer
There will be times when something is to expensive for you to buy at that moment in time.
People borrow money from the bank and then have to pay that back to the bank in the long term.
Many consumers don't have a lot of time to shop. they want shopping to be hassle-free, or convenient.
Convenience for consumers is how many stores are around their area and if they can shop online
Many consumers are becoming more aware of the problems caused by throwing away packaging
Therefore consumers are influenced to purchase a product that has minimal packaging or packaging that can be recycled