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Japanese Handmade Wonderland (Target market and opportunity (• UC…
Japanese Handmade Wonderland
Vision and value proposition
• Gain entrepreneurship experience
• Raise fund/ promote UC music club
• Minimum target: $100
Target market and opportunity
• UC student who have class on Friday
• Customise order on Gumtree
Competition
• Other students doing hand made products.
Marketing and sales strategy
Social media
Available Gumtree pre-order
¥ Poster in UC
Get help from Japan club
Team
• Our team member all interested on handbook
Experience on 3D origami
finished the unit introduction to management and marketing
The Problem
• Cannot finish enough origamis in week 7
• Less people to come the market
• The weather condition
• The price doesn’t attractive on products
Solution
• Seeking some volunteer from internet
• Put advertisements
• Check the weather condition before the date, cover all the products.
• Discount after follow Facebook page
Product
3D Origami
handmade with paper
Mochi
Deal with the owner of MoLChicanberra
Other: Print out promotion sticker for her
Link Title
Investment and use of funds
Total budget: $15
Mochi
Cost: $0 (sponsor)
Selling price: $3, each item sell $1 for fund
3D origami
Cost: ~$5-$8
Selling price: $1- $30
Japanese Embassy
