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Van Nuys BLVD (User Empathy Map (Task What tasks are users trying to…

- - - - How is this a need?
        
        People often go out more than 5 miles to eat.
        
        People want help out local business, but probably don't what/where are they.
        
        It will be able to notify people what is going on, maybe even tel who is open late at night.
        
        Certain business want to be out there more, this will give them exposure
      - How can we make this as "being part of a club?" feeling of "belonging"---features?
        
        there will be a membership!
      - Will it be a website or App?
        
        Both? Website first- then app?
      - It will have a seperate wifi that forces people to "log in" to use it and once it refreshes it goes to the directory---LIKE STARBUCKS WIFI
      - Pictures concept
        
        Displays In screens that is scattered around the city
        
        Van Nuys Hashtag
      - USER JOURNEY
        
        Visitor
        
        1) Wi-fi pop up asking to sign in.
        
        2) Register to get the free-wifi
        
        3) Email- create password only
        
        4) Takes to Landing page (mobile style)
        
        1 more item...
        
        Member
        
        Business Members
        
        1) Wi-fi pop up asking to sign in
        
        2) Register to get the free-wifi
        
        3) Email- create password only
        
        1 more item...
    - - The people of van nuys need a way to be informed with current events and promotion while feeling welcomed and noticed.
        
        The people of Van Nuys needs a guide that informs current events and local businesess activities because there is lack of pedestrian and advertisement on the front shops.
        
        The people of Van Nuys needs a guide that informs current events and local business activities because there happens to be a wide range of traffic but lacks pedestrian presence
        
        The people of Van Nuys requires a guide that informs current affairs and local business activities because there is a full series of traffic yet lacks a pedestrian attendance.
        
        This strip of Van Nuys blvd needs a way to share community/business events to visitors and commuters because the blvd is mostly used as a way to commute down to Sherman oak and through LA.
        
        Van Nuys Blvd needs a way to attract guests because there isn’t a lot of pedestrian activity seeing how many people drive there as a commuting route.
    - - We believe that by building this web locality for people who want to seek and explore new venues, we will achieve higher pedestrian/community presence. We will know this to be true when we detect more User interaction with the web entrees that are logged in more than 20 minutes versus users who come in and go .
        
        We believe that by building this web locality for people who want to seek and support venues, we will achieve higher activity presence. We will know this to be true when we detect more users logged in longer versus users who come in and go.
      - We believe that by building this product for people who want to seek and explore new venues, we will achieve greater pedestrian/community presence. We will know this to be true when we see more interaction and occupancy.
      - We believe that by building this product for