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2.4 Internal and External communication (Effective communication (Most…
2.4 Internal and External communication
Effective communication
Message created by sender
Method or channel is selected by sender
Message is received by sender
Action taken or feedback given by receiver
Most effective
Method best fits situation
Needs of receiver
Anything that might present itself as an obstacle during communication
If follow-up is needed
Constant
Clear
Easy to understand
Effective communication can lead to
Improvement in efficiency
No delays when understanding info, speeds up actions
More satisfied staff
Employees trust the business more
Loyal customers