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Exploratory Research & Qualitative Analysis (Categories of Exploratory…
Exploratory Research & Qualitative Analysis
Exploratory Research: What it is and what it is not
Why Conduct Exploratory Research
Diagnosing a Situation
Screening Alternatives
Discovering New Ideas
Categories of Exploratory Research
Experience Surveys
Secondary Data Analysis
Case Studies
Pilot Studies for Qualitative Analysis
Focus Group Interviews
Projective Techniques
Sentence Completion
Word Association
The Third-person Technique
Role Playing
Thematic Apperception Test (TAT)
Picture Frustration
Depth Innterviews