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Key factors affecting consumer decisions. (Service (Does the value of the…
Key factors affecting consumer decisions.
Service
Does the value of the service make you a valued customer
Is the service poor
How long does the service take.
How do I know that the service is good quality.
What are other peoples opinion of the service.
Price
How much does the product or service cost.
Does the product or service fit into my budget.
Is the product or service worth the value.
Marketing
Is the marketing strategy appropriate to the product.
Is the marketing 100% valid.
Gender
Does the product suit my gender.
Does the product suit my gender requirements.
Do I need so many cosmetics.
Convience
is there an online shop
How many shopping centres are there.
Age
Does the product suit my age requirements.
Am I to old for the product that I desire.
Will my wants change over time.
Finance
How much do I have to pay interest.
Will I need a loan to pay of the product.
Does the price of the product fit into my budget.
Environmental
Does the product have a negative affect on the environment.
Does the product or service use renewable or carbon based energy providers.
How much Co2 am I putting into the environment.
Has the product used recyclable materials.