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Internal/External Communication (Oral (spoken/two-way, personal contact,…
Internal/External Communication
Oral
spoken/two-way
personal contact
immediate feedback
language altered to receiver's needs
no permanent record
not hear/noise disturbance
telephone
interviews
meetings
Written
permanent record
re checked
many receivers
no distartion
no personal contact
slow feedback
complex/lengthy
time-consuming
methods
letter
confidential
postage costs
formal, to stakeholders
memorandum
internal only
agenda
order for conduction of meeting
minutes of meeting
record of transpired meeting
job description
purchase order
official, suppliers
invoice
official, customer, payment
company magazine
info, products/plans/employee awards
Electronic
very quick
some have permanent record
many receivers. same time
more interesting, company website
access limited
expensive equipment
no personal contact,
less confidentiality
email/text
Visual
simplify complex data
creates interest/grabs attention
easy to remember
some detail overlooked
different interpretations
charts/diagrams
Barriers
communication channel
wrong medium
complex/technical language
lengthy
btwn senders, receivers
no trust/respect
demotivated, less concentration
poor discipline, message not passed
physical environment
noise
distance
solutions
short duration
feed back
appropriate medium
physical barriers removed
culture of trust/respect
appropriate language
Internal
employees within business
External
communication with stakeholders
Benefits
reduces risk of mistakes
faster decision-making
quicker response to market changes
improved co-ordination
improved morale/motivation
improved customer relationships
Selection
urgency
complexity
no. of receivers
distance
importance
cost
written record
discussion
confidentiality
Problems
incomplete tasks
damaged reputation
less morale/motivation
higher risk of accidents
poor sales
recruitment/selection problems