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Shaping business opportunities (Building long-term success (Operational…
Shaping business opportunities
Big ideas in organisations
Operations management
Input-output framework
Roles of operation managers
Operations strategies
Marketing and operations
Public sector
Public value
Not-for profit sector
Competition and choice
Product and service design
Quality function deployment
New product development
Design thinking
Process design
Concept of process choice
Mass customisation
Layout and flow
Marketing
Marketing concepts
Marketing process
Innovation
External environment
Positioning
Marketing mix
Place
Product
Services
Non-profit marketing
Pricing
Promotion
Segmentation and targeting
Marketing and business functions
Financing the organisation
Importance of cash flow
Financing needs of SMEs
Raising finance for SMEs
New forms of financing
Crowdfunding
Analyzing growth potential
Economic environment
Oversea markets
Innovation and organisations
Various business functions and Innovation
Fostering an innovative organisational culture
Building long-term success
Politics of business and managment
Stakeholder analysis
Managing political context
Political astuteness skills
Value
Organisational culture
Value creation
Entrepreneurial initiative
Change management
Organisational change
Resistance to change
Need for change
Employment relations
From employment to employability
Future employment relations
Flexible work
Quality and improvment
Quality control
Perception of quality
Quality assurance
Leadership
Leadership models
Key challenges of leading
Differences to management
Marketing in the long-term
Relationship marketing
Measuring success
Internal Marketing
Operational risk
Likelihood
Risk
Impact
Resilience
Hazard
Mitigation
Time and Innovation
Long-term innovation
Cycles of innovation
Accounting for values
Creating shared values
Creating shareholder value
Measuring value creation
Competing in a global context
Internationalization of operations
Nearshoring
Offshoring
Glocalization
Outsourcing
Re-shoring
Marketing
Marketing and ethics in a global context
Branding in a global context
International marketing
Domestic marketing
Finance
Transfer mispricing of multinationals
Accounting systems
International financial reporting
Taxation
HRM
Transition from employee relations to HRM
Economic pressures by globalisation
International labour market
Outsourcing
Taxes
Country by country reports
International tax rates
Master file
Local file
Globalisation
Convergence
Crossvergence
Divergence
Contemporary innovation
Exchange rates
Foreign exchange market
Exchange rates fluctuation
Government intervention
Global supply chains
Sourcing
Supply chain agility
Supply chain management
Container shipping
Global trade environment
Modern cities
City leadership
Big cities