Please enable JavaScript.
Coggle requires JavaScript to display documents.
The Sales Learning Curve (Learning Areas (Product development…
The Sales Learning Curve
Involves
Marketing, sales, product support, product development
Learning Areas
Product development
Completeness
features, interface to ecosystem, ease of instalation
correctness
value to customers, reliability, ease of servicing
fit
ease of use, suitability for environment
-
Marketing
Positioning
roi, segmentation, communication, packaging
promotion
collateral materials, ad, testimonials
-
Determine
products, position in market, segmentation and packaging
Sales
-
sales force
model, pitch, training, tech support), sales stage (learning, development, expansion
Determine
distribution channels, sales model, sales pitch
Tips
Process
Initiation phase
skills
Communication, tolerance of ambiguity, talent for bringing cuxstomers together with functional team
transition
build sale model, refining market positioning, sales capacity
execution
hire sales rep, sales plan, price book , mkt materials