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Diversification and the multibusiness company (Cross business strategic…
Diversification and the multibusiness company
Crafting diversification
Picking new industries
Pursuing opps to leverage costs
Establish investment priorities
Actions to boost combined businesses
Tests of corporate advantage
Industry attractiveness test
Cost of entry test
Better-off test
Mode of entry
Critical resources
Entry barriers
Question of speed
Comparative costs
Cross business strategic fit
Fit in Supply chain
Fit in R&D and Tech.
Fit in Manufacturing related
Fit in Sales and Marketing
Fit in Distribution
Fit in Customer service
Financial resources allocation
Strategic Options
Strengthen or grow business
Acquisitions
Fund long range R&D
Financial Options
Pay-off long short term debts
Increase dividend payments
Repurchase shares
Build cash reserves