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Priority 3: Source of Talent (Diversify Employer Base (Perform gap…
Priority 3: Source of Talent
Diversify Employer Base
Perform gap analysis of existing employers to determine new employer prospects
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Identify list of Fortune, 100, 500 and 1,000 employers we currently don't have relationship with
Identify underrepresented industry areas
Gather student data for geographical preference (required fields in Handshake)
by school
Are "under employed" represented in hireBING?
leverage community partnerships for outreach
leverage community leaders for data evaluation
Gather student data for career interests (industry field in Handshake)
by school
Are "under employed" represented in hireBING?
leverage community partnerships for outreach
leverage community leaders for data evaluation
Mine information/contacts of employers already in hireBING but not approved by Fleishman
Leverage alumni to open communication lines with HR/Talent/Recruiter contacts
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Communicate the need for these relationships with alumni chapter members
Harvest active alumni from the Volunteer Management System for outreach
Create list of non-engaged alumni, specifically past FC peer assistants and those that graduated 3-5 years ago
create a plan to reengage former Peer Assistants
Homecoming reunion event?
Site visit hosts?
Cool | Hot?
Develop strategic employer outreach/cultivation plan
Complete approved outreach/cultivation plan for 2017-2018 academic year ("the plan")
Re-engage stale employers from employer base
Create a list of 'stale' employers from current base
how will they be reengaged?
prioritize
Apply components of employer site visit program success to new markets
Develop a West Coast employer visit plan/timeline
Anticipated ROI?
Costs
Strengthen & maintain existing relationships w/ employers
Devise strategic outreach plan based on level of existing employer engagement
Create engagement matrix
definition?
Deepen relationship w/ alumni in key markets & industries
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send seasons greetings/ personal thank you letters
Meet w/ alumni during staff travel
work w/ alumni office to identify key contacts
work with development to identify key contacts
engage career community leads
Attend alumni chapter events & meetings
who attends? Goals?
evaluate ROI?
attend homecoming, alumni leaders conference & other events
identify best ROI events
goals?
Identify employers that recruit and hire underemployed students
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Conduct research for employers that hire underemployed majors and populations
Output of list of targeted employers (current active or new) for future student messaging
Work with departments and programs to target employers for these students
Deliver message to those faculty/dept. chairs with specific action items
Create messaging to faculty/dept. chairs in these focus areas to build relationships and open lines of communication, with call to action (meeting, survey, etc.)
marketing team
career community leads
Analyze student outcomes data to identify underemployed majors and populations
Output of underemployed list of majors, using various methods including destination survey and online reports
Expand upon & strengthen existing employer & alumni programs
Create unique engagement programs to connect students and employers
Develop & host new program
partner w/ community leads to determine scope/needs
Build out Washington, DC Employer Site Visit program
Partner with student organizations to deliver programs involving employers and/or alumni
Create list of student organizations to partner with
establish advisory board
define purpose
recruit for educational and cultural diversity
leverage org affinity groups?
partner w/ community leads
Increase number of programs that connect employers and students