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DayDayUp 2018 Strategy 两个找、两个做 (A项目 Startups (L3有效项目从哪里来？ Where are L3…
DayDayUp 2018 Strategy
两个找、两个做
A项目 Startups
主要需求 Main requirement
外国项目 Intl startups
中国市场 China market
中国经验 China experience
中国投资 Chinese investors
中国项目 Chinese startups
大客户 Customers
投资 Investors
项目要分级别
Levels of startups
L1项目：大库
L1: big database
L2项目：有高管团队的联系方式
L2: Contacts
关键是L3项目：即有效项目！对DayDayUp服务有需求的项目
L3 is KING: MUST be VALID startups, who need DayDayUp
L3有效项目从哪里来？
Where are L3 startups from?
Active BD
Marketing
Partners
DayDayUp Spaces
L3项目的明确定义和记录方式？
Clear definition of L3 and clear way to deliver result?
L3项目的行业方向？
B客户 Customers
Who?
外国大企业 Intl corporates
外国政府 Intl gov
中国大企业 Chinese corporates
外国投资人 Intl investors
中国投资人 Chinese investors
中国政府，包括央企、地产公司
Chinese gov, SOE, RL
主要需求
Main requirement
要市场
Need markets
中国大企业要海外市场：今日头条、Kika等
Chinese corporates need intl markets: Toutiao, Kika, etc.
外国大企业要中国市场：Airbus落地天津生产基地、Servier落地河南JV等
Intl corporates need Chinese market: Airbus factory in Tianjin, Servier JV in Henan, etc.
要创新
Need innovations
中国政府要双创
China gov needs startups
中国大企业要中国和海外的创新项目
Chinese corporates need Chinese and international startups
外国大企业要中国的创新项目
International corporates need Chinese startups
核心竞争力：资源网络＋服务能力＝成交
Core competence: Network + Expertise = Deals
差异化：国际化／跨境
Difference: International / Cross-border
重点工作：两个找、两个做
Main strategy: two FIND, two MAKE
找项目 Find startups
找客户 Find customers
做交易 Make deals
做系统 Make system
商业模式：服务平台
Business model: service platform
标杆 Benchmark
地产中介：链家，连接A房源和B客户的平台，平台收取2.5~3%佣金
Real estate broker: Lianjia, a platform connecting properties and buyers
广告平台：有米，连接A媒介和B广告主的平台，平台收取全额广告投放收入，分70%给A媒介，留30%给自己
Ad network: Youmi / Taptica, a platform connecting media and advertisers, taking full payment from advertisers while sharing with media at 30/70
FA服务：以太，连接A项目和B投资人的平台，平台收取3~5%佣金
FA service: Ether Capital, a platform connecting startups and investors, taking 3~5% success fee
互联网：App Store，连接A应用和B用户的平台，平台收入全额应用销售收入，分70%给A应用开发者，留30%给自己
Internet business: App Store, a platform connecting apps and users, taking full payment from users while sharing with app developers at 30/70
简单理解：连接A方与B方的服务平台
Simple way to understand: service platform connecting party A and party B
常规模式：找到无数个A方，找到无数个B方，撮合AB双方成交，收取佣金，或者获得销售分成
Regular model: find xxxA and xxxB, make them close deals, take success feel or split revenue
DayDayUp模式：找到无数个A项目，找到无数个B客户
DayDayUp model: find xxxA and xxxB
3个基本变现方式
3 typical monetization ways
佣金 Success fee
融资交易：Emerge基金获得中国投资人的投资
FA deal: Emerge raised their fund from Chinese LPs
销售合同：合众通信获得UCWeb的呼叫中心服务合同
Sales contract: Hezhong got call center service contract from UCWeb
招商奖励：青岛亚马逊联合创新中心，每落地一个项目奖励2.5万
Science park sales incentive: Qingdao AWS Innovation Center offers 25k RMB / company registration
激励方式：拿出收入的x%做奖金，3/4/3比例分给A/B/C三人
Incentive: Split x% rev as incentive, 3/4/3 share with A/B/C three parties of DayDayUp team
会员费 Membership fee
高端社交机会、学习机会
High end biz networking and learning opportunity
激励方式：给B收入提成5%
Incentive: offer 5% sales commission to DayDayUp sales
服务费 Service fee
园区招商、园区双创：无锡高新区、惠州仲恺高新区等
Science park agency: Wuxi, Huizhou, etc.
筛选项目：Airbus、Servier、Valeo等
Startup scouting: Airbus, Service, Valeo, etc.
激励方式：给B收入提成5%
Incentive: offer 5% sales commission to DayDayUp sales
3个关键角色：A找项目的人、B找客户的人、C做交易的人
3 key roles: A/ FINDER, B/ FINDER, C/ DEAL MAKER
