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ServiceNow CIO Decisions / Events Brainstorm (CIODecisions Program…
ServiceNow
CIO Decisions / Events Brainstorm
Event Strategy Framework
SMART Workshop: KPIs, measurement
CIODecisions Event Design Workshop
Event Strategy Workshop: Purpose, Who, What Achieve
Event / Thought Leadership Portfolio
CxO Events
ExecConnect
Other TBD?
John's new events
CAB
Exec Sponsor Program
CIO Decisions
Which events you should do and why?
Sequence across year
Distinct event value proposition
Target audience for each event
Acquisition Approach
Bring Examples (Cisco)
VMware Example
Budget
Fund entire program for year
Billing Quarterly
Quarterly Milestones align to Timeline
Staffing
PM?
CIODecisions Program Strategy & Mgmt
Program Strategy
Speaker Strategy
Content Strategy
Program Mgmt
Experience Design