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Product Launch Persuasion Map (Cart Open Emails (Cart is Closing, This is…
Product Launch Persuasion Map
How to Write Copy that Sells by Ray Edwards.
At least one LONG piece of content (10-15 pages long) that is good enough to charge for in and of itself.
Email Follow-ups
Cart Open Emails
Cart is Closing
This is for Sale- Details
Cart is Open For a Limited Time
Sale method
Video
Emails to support
Sales Video
Emails to support
Sales Letter (Typically 10-20 Pages long) (Can be much longer)
Emails to support
Cart Close Emails
Count down sequence
Some people will not respond until the 11th hour.
Webinar Script
Follow up Sequence for Buyers
Follow up Sequence for Non-buyers
Joint Venture Partners?
Emails for them
Swipe Files for them to promote
Emails to them
Email to convince them to promote the product
PRELAUNCH CONTENT